Designing and printing custom label maker, In-Touch Direct has announced their “ability to digitally print 2D barcodes for advanced product packaging.” 2D barcode technology has become popular across Europe and Asia and is rapidly spreading across the United States.

Not only can 2D barcodes store more information than traditional linear barcodes, but they are readable by cell phones and digital cameras. Retailers including Sears, Nike and Coors are embracing this technology for cross promotions including product discounts and additional product information. “Scanning a 2D barcode with a mobile device can quickly unlock these special offering and ultimately drive sales.”

Click to visit the official website: http://www.intouch-labels.com/

Click to read the full press release: http://www.newswiretoday.com/news/57633/